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Not Just Another Pretty Face: Why Your Magazine Needs a Brain… and You Need a Spine

By admin on November 4, 2015 in Uncategorized

“Man, there’s a ton of magazines on newsstands out there…” I first heard that in 1981 when I began working for the Hearst Corporation in Chicago. During the 1970s and 1980s, the number of consumer magazines on newsstands grew quickly; from approximately 1,000 to almost 4,000 in any given month. Back then, Samir “Mr. Magazine” […]

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  • Not Just Another Pretty Face: Why Your Magazine Needs a Brain… and You Need a Spine
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